Archive for the ‘Article’ Category.
November 29, 2008, 15:22
Knowledge managers who would jump on the tagging bandwagon need to understand that there must be something in it for the user. People won’t tag something for the sake of it, or as a favour to the publisher.
In the case of Del.icio.us, people value the go-anywhere bookmarking functionality first and foremost. And being able to share their finds with their friends and colleagues is a secondary benefit that browser-based bookmarking doesn’t easily allow.
Another reason why people use tags is to attract others to their own content. For example, a user assigns tags to an article or blog on Technorati or a photo album on Flickr in the hope that someone else will find it among the masses of other user-generated content.
In this case, tagging is used to promote or categorise one’s own content, rather than promote or recall content created by others. Indeed this is the reason I have started to use Del.icio.us again. I have tagged my own blog posts to make them findable by Del.icio.us users.
Continue reading ‘How Can Your Audience Benefit from Tagging?’ »
November 23, 2008, 17:10
The last thing an organisation ignorant to its inherent knowledge resources needs is a knowledge manager uninterested in its people and processes.
His/her proposed “solution” will be no better than a stab in the dark—potentially painful.
Continue reading ‘Ignorance is Not Bliss: People and Processes in KM’ »
November 15, 2008, 13:48
To suggest that social classification systems will replace formal traditional classification on the web is to imply that there is no place on the web for bodies of professional, scientific, or other specialised knowledge that possess standardised nomenclature critical for mutual understanding.
Conversely, those who would argue that social tagging has no place in highly specialised fields are being short-sighted. Clearly there is a place for both traditional and social classification systems, and indeed hybrids, on the web.
Shirky proposes conditions in which formal classification systems work well and are necessary.
Continue reading ‘Social Vs Traditional Classification: It Can Be Both’ »
November 10, 2008, 18:00
The goal of any organisation’s communications team is to continuously inform stakeholders of activities, initiatives and the benefits of new and existing products. But how do they know they’re being heard?
Continue reading ‘Why Step into Cyberspace?’ »
November 7, 2008, 13:02
The virtual networking possibilities of Web 2.0 can supplement the networking benefits of a real-world event, the scheduling of which will unlikely suit everybody. And it can give the event greater longevity in the minds of at least some of the participants.
Continue reading ‘Events: e-Fashionably Late’ »
November 1, 2008, 14:13
A few days ago there was an interesting discussion on LinkedIn’s “Travel 2.0″ group about what the buzzword “Web 2.0″ really means and how useful it is.
Here I adapt my own contribution to that discussion:-
Tim O’Reilly, who originally coined the term in 2004, said Web 2.0 is “a transformative force that’s propelling companies across all industries towards a new way of doing business characterized by user participation, openness, and network effects”.
“Web 2.0” is essentially a more interactive version of “Web 1.0”, allowing users to not only retrieve information, but also react to it, contribute to it, syndicate it, tag it, bookmark it, define it, control it, and create it.
Elements of Web 2.0 existed before 2004 and even before the dot com crash in 2001. In fact, many of the survivors of the bursting of the bubble had already woken up to the benefits of O’Reilly’s “user participation, openness, and network effects”.
Continue reading ‘2.0 Wit Web 2.0’ »
October 30, 2008, 19:49
Tomorrow I leave the Pacific Asia Travel Association (PATA) in good spirits knowing that over five and a half years I have contributed to an organisation that does some outstanding work for travel and tourism in Asia Pacific.
In fact, I hope to stay engaged with PATA in some capacity in my new role as “knowledge management and communications specialist” with the ASEAN Competitiveness Enhancement (ACE) Project; and hope that together we can do so much more.
One of my most recent achievements at PATA, and probably the one I’m most proud of (despite it being almost as easy as this blog to set up) is creating PATA’s Sustainable Tourism Wiki [which has since become The "Good Tourism" Wiki].
Having watched Wikipedia become one of the hottest URLs in cyberspace in recent years it became blindingly obvious to me that the wiki model was perfect for PATA and its efforts to deal with the huge subject area called “sustainable tourism“.
“Sustainable” and “responsible” are two words the Association has in its mission statement:-
Continue reading ‘Sustainable Tourism: A Wiki to the Wise’ »
