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	<title>New Media Mania</title>
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	<link>http://newmediamania.com</link>
	<description>One bloke&#039;s sporadic attempts to understand</description>
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		<title>How to Swat Pests: Planning Tactical Marketing Communications within a Strategic Framework</title>
		<link>http://newmediamania.com/2010/03/how-to-swat-pests-planning-tactical-marketing-communications-within-a-strategic-framework/</link>
		<comments>http://newmediamania.com/2010/03/how-to-swat-pests-planning-tactical-marketing-communications-within-a-strategic-framework/#comments</comments>
		<pubDate>Sat, 06 Mar 2010 09:10:05 +0000</pubDate>
		<dc:creator>David Gillbanks</dc:creator>
				<category><![CDATA[Marketing Communications]]></category>
		<category><![CDATA[aims]]></category>
		<category><![CDATA[goals]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[marketing tactics]]></category>
		<category><![CDATA[objectives]]></category>
		<category><![CDATA[PEST]]></category>
		<category><![CDATA[planning]]></category>
		<category><![CDATA[SWOT]]></category>

		<guid isPermaLink="false">http://newmediamania.com/?p=15786</guid>
		<description><![CDATA[ 
David Gillbanks, Reflective Journal entry for Week 4 (Mar 1-7, 2010) of University of Canberra’s online unit Marketing Communications Strategy PG (7737)
Forewarned
I’m undertaking the University of Canberra units “Marketing Communications Theory” and “Marketing Communications Strategy”. These are electives I’ve chosen as part of my online Master of Internet Communications course. For the Strategy unit I’m expected [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Communicators are Propagandists! (Or They Want to Be)</title>
		<link>http://newmediamania.com/2010/02/marketing-communicators-are-propagandists-or-they-want-to-be/</link>
		<comments>http://newmediamania.com/2010/02/marketing-communicators-are-propagandists-or-they-want-to-be/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 13:06:35 +0000</pubDate>
		<dc:creator>David Gillbanks</dc:creator>
				<category><![CDATA[Marketing Communications]]></category>
		<category><![CDATA[crisis communications]]></category>
		<category><![CDATA[formative research]]></category>
		<category><![CDATA[media effects]]></category>
		<category><![CDATA[propaganda]]></category>

		<guid isPermaLink="false">http://newmediamania.com/?p=15776</guid>
		<description><![CDATA[David Gillbanks, Reflective Journal entry for Week 2 &#38; 3  (Feb 15-28, 2010) of University of Canberra’s online unit Marketing Communications Strategy PG (7737)
Forewarned
I’m undertaking the University of Canberra units “Marketing Communications Theory” and “Marketing Communications Strategy”. These are electives I’ve chosen as part of my online Master of Internet Communications course. For the Strategy unit I’m [...]]]></description>
		<wfw:commentRss>http://newmediamania.com/2010/02/marketing-communicators-are-propagandists-or-they-want-to-be/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>A Brief History of Change and Marketing Communications</title>
		<link>http://newmediamania.com/2010/02/a-brief-history-of-change-and-marketing-communications/</link>
		<comments>http://newmediamania.com/2010/02/a-brief-history-of-change-and-marketing-communications/#comments</comments>
		<pubDate>Mon, 15 Feb 2010 13:35:56 +0000</pubDate>
		<dc:creator>David Gillbanks</dc:creator>
				<category><![CDATA[Marketing Communications]]></category>
		<category><![CDATA[change management]]></category>
		<category><![CDATA[UC journal]]></category>

		<guid isPermaLink="false">http://newmediamania.com/?p=15761</guid>
		<description><![CDATA[
David Gillbanks, Reflective Journal entry for Week 1 (Feb 8-14, 2010) of University of Canberra&#8217;s online unit Marketing Communications Strategy PG (7737)

Forewarned
I’m undertaking the University of Canberra units “Marketing Communications Theory” and “Marketing Communications Strategy”. These are electives I’ve chosen as part of my online Master of Internet Communications course. For the Strategy unit I’m expected [...]]]></description>
		<wfw:commentRss>http://newmediamania.com/2010/02/a-brief-history-of-change-and-marketing-communications/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Presidential Also-Rans Forget their LinkedIn Profiles</title>
		<link>http://newmediamania.com/2010/01/presidential-also-ran-forget-linkedin-profiles/</link>
		<comments>http://newmediamania.com/2010/01/presidential-also-ran-forget-linkedin-profiles/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 10:59:34 +0000</pubDate>
		<dc:creator>David Gillbanks</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[politics]]></category>
		<category><![CDATA[president]]></category>
		<category><![CDATA[profiles]]></category>

		<guid isPermaLink="false">http://newmediamania.com/?p=15744</guid>
		<description><![CDATA[Barack Obama&#8217;s fiercest rivals in the race to the White House have still not updated their LinkedIn profiles nearly one-year (51 weeks) since the historic inauguration of the 44th President of the United States.
Despite a fairly impressive new job title, US Secretary of State Hillary Clinton is still &#8220;Candidate at Hillary Clinton for President&#8221;:-

And if you [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Small-Budget Website Branded &#8220;Gold-Class&#8221;</title>
		<link>http://newmediamania.com/2009/10/small-budget-website-branded-gold-class/</link>
		<comments>http://newmediamania.com/2009/10/small-budget-website-branded-gold-class/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 11:09:09 +0000</pubDate>
		<dc:creator>David Gillbanks</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[ACE Project]]></category>
		<category><![CDATA[Mekong Tourism]]></category>
		<category><![CDATA[PATA]]></category>
		<category><![CDATA[responsible tourism]]></category>
		<category><![CDATA[responsible travel]]></category>
		<category><![CDATA[USAID]]></category>

		<guid isPermaLink="false">http://newmediamania.com/?p=15733</guid>
		<description><![CDATA[This story proves that one doesn&#8217;t need a trillion dollars to mix it online with the big boys in your industry!

The ‘Responsible Tourism Guide to the Mekong’ at ExploreMekong.org/responsible has won the 2009 Pacific Asia Travel Association (PATA) Gold Award in the website category. And it cost little more than US$1,000 to design and build.
The [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Consumer Site to Focus on Responsible Tourism in the Mekong</title>
		<link>http://newmediamania.com/2009/03/consumer-site-to-focus-on-responsible-tourism-in-the-mekong/</link>
		<comments>http://newmediamania.com/2009/03/consumer-site-to-focus-on-responsible-tourism-in-the-mekong/#comments</comments>
		<pubDate>Wed, 25 Mar 2009 07:06:25 +0000</pubDate>
		<dc:creator>David Gillbanks</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://newmediamania.com/?p=8479</guid>
		<description><![CDATA[A new extension to MekongTourism.org and ExploreMekong.org, inspired by &#8216;The Guide to Responsible Tourism in Cambodia, Laos and Vietnam&#8217; will be launched into cyberspace by the end of March
In order to expand the potential readership of the book and the geographical coverage of its valuable content, the ‘Mekong Responsible Tourism Guide’ web section will be [...]]]></description>
		<wfw:commentRss>http://newmediamania.com/2009/03/consumer-site-to-focus-on-responsible-tourism-in-the-mekong/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Social Networking Site Leverages &#8220;Citizen Journalism&#8221;</title>
		<link>http://newmediamania.com/2009/03/social-networking-site-leverages-citizen-journalism/</link>
		<comments>http://newmediamania.com/2009/03/social-networking-site-leverages-citizen-journalism/#comments</comments>
		<pubDate>Tue, 24 Mar 2009 10:32:00 +0000</pubDate>
		<dc:creator>David Gillbanks</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[citizenjournalism]]></category>
		<category><![CDATA[cnn]]></category>
		<category><![CDATA[globalreporter]]></category>
		<category><![CDATA[ireport]]></category>

		<guid isPermaLink="false">http://newmediamania.com/?p=8427</guid>
		<description><![CDATA[&#8220;Launched in October 2008, Global Reporter is an interactive Social Networking site Where YOU report and comment on current events. Global Reporter&#8217;s goal is to bring users from around the world together so they can easily express their ideas on global and local issues by sharing original videos, photos and text reports.&#8221; &#8230; from their [...]]]></description>
		<wfw:commentRss>http://newmediamania.com/2009/03/social-networking-site-leverages-citizen-journalism/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Pretty Permalinks &amp; Figuring Things Out</title>
		<link>http://newmediamania.com/2009/01/pretty-permalinks-figuring-things-out/</link>
		<comments>http://newmediamania.com/2009/01/pretty-permalinks-figuring-things-out/#comments</comments>
		<pubDate>Thu, 29 Jan 2009 07:19:36 +0000</pubDate>
		<dc:creator>David Gillbanks</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://newmediamania.com/?p=2307</guid>
		<description><![CDATA[Nearly had a heart attack in my attempts to turn this blog&#8217;s default permalinks into &#8220;pretty&#8221; permalinks.
If you tried to access New Media Mania over the last couple of hours you may have come across some weird messages.
At one point I had the dreadful thought that I may have to start from scratch!
Anyway, I figured [...]]]></description>
		<wfw:commentRss>http://newmediamania.com/2009/01/pretty-permalinks-figuring-things-out/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>FEEDJIT Live &#8211; Updating in Real-Time</title>
		<link>http://newmediamania.com/2009/01/feedjit-live-updating-in-real-time/</link>
		<comments>http://newmediamania.com/2009/01/feedjit-live-updating-in-real-time/#comments</comments>
		<pubDate>Mon, 12 Jan 2009 05:00:55 +0000</pubDate>
		<dc:creator>David Gillbanks</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://newmediamania.com/?p=133</guid>
		<description><![CDATA[FEEDJIT Live &#8211; Updating in Real-Time.
Just installed and now testing &#8220;Press This&#8221; in WordPress on my &#8216;New Media Mania&#8217; blog: http://www.newmediamania.com
My neat little blog traffic widget FEEDJIT is honorary acting Guinea pig.
]]></description>
		<wfw:commentRss>http://newmediamania.com/2009/01/feedjit-live-updating-in-real-time/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>&#8216;New Media Mania&#8217; Sponsors The &#8220;Good Tourism&#8221; Wiki</title>
		<link>http://newmediamania.com/2008/12/new-media-mania-sponsors-the-good-tourism-wiki/</link>
		<comments>http://newmediamania.com/2008/12/new-media-mania-sponsors-the-good-tourism-wiki/#comments</comments>
		<pubDate>Fri, 26 Dec 2008 06:33:53 +0000</pubDate>
		<dc:creator>David Gillbanks</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Wiki]]></category>

		<guid isPermaLink="false">http://newmediamania.com/?p=115</guid>
		<description><![CDATA[The &#8220;Good Tourism&#8221; Wiki is now available to the public.
And it is ad-free thanks to the proud sponsorship of &#8216;New Media Mania&#8217;.
The wiki is intended as a knowledge bank of updated theory, agreements and declarations, reports and guides, best practices, useful links and multimedia resources related to sustainable tourism and responsible travel (aka &#8220;good tourism&#8220;), [...]]]></description>
		<wfw:commentRss>http://newmediamania.com/2008/12/new-media-mania-sponsors-the-good-tourism-wiki/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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